Tuesday, October 18, 2011
Tuesday, October 4, 2011
Project 1 Essay
For this project we were instructed to use 6 given words (emphasis, contrast, balance, alignment, flow, and repetition) and to implement them together in a way that aesthetically defines the actual word in one whole piece. This project proved to be challenging for the many elements that needed to be applied. The piece needed to follow precise guidelines to project an idea. Some of the major guidelines included; using the 'Rule of Thirds', creating a defined hierarchy, and showing creativity when applying each word. To achieve the goals for this project, I used the 'Rule of Thirds' to organize the words in a way that implemented the overall purpose.
First, I wanted to make the word 'Emphasis' the main point of the project. So, I put the word in very bold and large font. I placed the word in the upper right hand corner aligned with the lines of the 'Rule of Thirds'. Next, I worked on the second most important word 'Balance'. For the word balance I made the size of the letters increase throughout the word. This implemented the definition of the word in the word itself. I placed the word in the bottom right corner to move the viewers eye across the project. I then worked on the word 'Contrast'. With this word I projected the definition by playing with the gray scale and font size throughout the word. I placed the word on the left side of the project to move the viewers eye to the third main point. After the first three main points (emphasis, balance, contrast) were done and accomplished with the 'Rule of Thirds' and the hierarchy, I worked on the rest of the words to fill in the empty space while creating negative space at the same time. With alignment I made the word very straight and stern looking, aligning the word with the line of the 'Rule of Thirds'. I also aligned the N with the O in contrast in a way that it gave the project a sense of depth. Next, I worked on the word 'flow'. I did flow in a way to portray the idea of flowing. To accomplish this I repeated the word many times and put it along a flowing path. I put the path in a space to take up just enough empty space to conserve the amount of negative space in the piece. Lastly, I worked on the word 'repetition'. With this word I simply repeated the word repetition many times in paragraph form. I put it on an angle, in small font on the right side of the project. I then changed the gray scale to give the impression that it is being overlapped by the word balance.
Overall, I have accomplished the goals of the project through the 'Rule of Thirds', the hierarchy of the words, the variance of gray scale, and the importance of negative space.
First, I wanted to make the word 'Emphasis' the main point of the project. So, I put the word in very bold and large font. I placed the word in the upper right hand corner aligned with the lines of the 'Rule of Thirds'. Next, I worked on the second most important word 'Balance'. For the word balance I made the size of the letters increase throughout the word. This implemented the definition of the word in the word itself. I placed the word in the bottom right corner to move the viewers eye across the project. I then worked on the word 'Contrast'. With this word I projected the definition by playing with the gray scale and font size throughout the word. I placed the word on the left side of the project to move the viewers eye to the third main point. After the first three main points (emphasis, balance, contrast) were done and accomplished with the 'Rule of Thirds' and the hierarchy, I worked on the rest of the words to fill in the empty space while creating negative space at the same time. With alignment I made the word very straight and stern looking, aligning the word with the line of the 'Rule of Thirds'. I also aligned the N with the O in contrast in a way that it gave the project a sense of depth. Next, I worked on the word 'flow'. I did flow in a way to portray the idea of flowing. To accomplish this I repeated the word many times and put it along a flowing path. I put the path in a space to take up just enough empty space to conserve the amount of negative space in the piece. Lastly, I worked on the word 'repetition'. With this word I simply repeated the word repetition many times in paragraph form. I put it on an angle, in small font on the right side of the project. I then changed the gray scale to give the impression that it is being overlapped by the word balance.
Overall, I have accomplished the goals of the project through the 'Rule of Thirds', the hierarchy of the words, the variance of gray scale, and the importance of negative space.
Monday, October 3, 2011
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